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Marketing — Schedule

 
 

 
 
 

Thursday, April 3, 2008

7:00 am – 5:00 pm   Marketing Conference Registration
7:00 am – 8:00 am   Continental Breakfast
8:00 am – 9:30 am   Delight Your Customer...or Someone Else Will
9:30 am – 10:00 am   Break
10:00 am – 11:00 am   Marketing is NOT a Department
11:00 am – 12:00 pm   Quest Awards – People’s Choice
12:00 pm – 1:00 pm   Networking Luncheon
2:30 pm – 3:00 pm   Break
1:00 pm – 2:30 pm  

CONCURRENT SESSION

  • Unifying Your Marketing & Operational Divisions
  • Does Your Marketing Plan Need a Makeover?
3:00 pm – 4:30 pm   Utilizing Technology to Lock in Referring Physician Business
4:30 pm – 5:00 pm   Quest Awards Announced
5:00 pm – 6:00 pm   Reception
 

Friday April 4, 2008

7:00 am – 8:00 am   Continental Breakfast
8:00 am – 9:00 am   Strut Your Stuff
9:00 am – 10:00 am   Sales Training Panel
10:00 am – 10:30 am   Break
10:30 am – 12:00 pm   The Incredible Shrinking Growth Market
12:00 pm – 1:00 pm   Luncheon
1:00 pm – 2:30 pm  

CONCURRENT SESSIONS

  • The Laws Keep Changing: Ask The Speaker How to Market in a Compliant Fashion
  • Marketing Metrics - Strategies for Measuring Success
  • Building Physician Liaisons
2:30 pm – 3:00 pm   Break
3:00 pm – 4:30 pm   CONCURRENT SESSIONS (repeat)
  • The Laws Keep Changing: Ask The Speaker How to Market in a Compliant Fashion
  • Marketing Metrics - Strategies for Measuring Success
  • Building Physician Liaisons