Radiology Summit — Schedule
Saturday, May 22, 2010
9:00 am – 4:00 pm
(light continental breakfast 8:30 am – 9:00 am)
RBMA Coding Academy sponsored by 
Radiology Coding Exam Review Course
Lori Shore, BS, CPC, RCC
Please visit www.rccb.org for information regarding the RCC exam on May 23, 2010.
Sunday, May 23, 2010
8:00 am
RCC Paper and Pencil Exam
Click here to visit the RCCB web site for further information and to complete an application.
8:00 am Shotgun
(bus will depart the Broadmoor at 7:15 am)
Networking on the Green: RBMA Golf Tournament*
Valley Hi Golf Course
8:00 am – 12:00 pm
(bus will depart the Broadmoor at 7:30 am)
Care and Share Food Bank of Southern Colorado Community Service Project*
8:00 am – 4:00 pm
(light continental breakfast 7:30 am – 8:00 am)
Beyond Diagnostic Radiology: Capturing E&M Revenue in IR Clinical Practice
Bette Bos, MBA, RT(R), RCC, Patricia Kroken, FACMPE, CRA, and Claudia Murray
8:00 am – 5:00 pm
(light continental breakfast 7:30 am – 8:00 am)
RBMA Coding Academy sponsored by
Radiology Coding Mechanics
Pat Kinsley, RT, CPC, RCC and Donna Richmond, BA, RCC, CPC
1:00 pm – 2:00 pm (COMPLIMENTARY SESSION)
An Introduction to the New RBMA Chart of Accounts
Nicole Palmer, CPA
2:15 pm – 3:15 pm (COMPLIMENTARY SESSION)
Interpreting RBMA Survey Results and Applying Them to Your Practice
Allan Ausman, MBA and John W. Ey, MBA
3:30 pm – 4:00 pm (COMPLIMENTARY SESSION)
Overview of RBMA Member Benefits
Rose Broderick, FACHE and Lauren Krebs
5:00 pm – 5:45 pm (FOR EXHIBITORS ONLY)
The Show Before the Show II: Getting Even More Out of Your RBMA Experience than Last Year
Kip McMillan
5:00 pm – 6:00 pm
New Member and First Time Attendee Reception (By invitation only. RSVP required.)
6:00 pm – 8:00 pm
Exhibit Hall Grand Opening sponsored by 
Monday, May 24, 2010
6:00 am – 7:00 am
5K Colorado Springs Run/Walk* sponsored by 
8:00 am – 8:30 am
RBMA Morning Café
8:30 am – 8:45 am
President’s Welcome
Cindy Pittmon, RCC, CHBME
RBMA President
8:45 am – 10:15 am
KEYNOTE LECTURE SERIES sponsored by 
KEYNOTE SESSION
Leading at the Speed of Trust
Stephen M.R. Covey
10:15 am – 11:00 am
Break in the Exhibit Hall
11:00 am – 12:30 pm
KEYNOTE LECTURE SERIES sponsored by
KEYNOTE SESSION
Leading at the Speed of Trust (continued)
Stephen M.R. Covey
12:30 pm – 1:30 pm
Networking Lunch
1:30 pm – 2:30 pm
CONCURRENT SESSIONS
- At the Precipice: Are We Going to Fall?
Michael Bohl, RT, MHA, Christie James, MS, and Robert T. Still, MBA
- Hospitals and Radiologists: Perilous or Partnership? sponsored by
Patricia Kroken, FACMPE, CRA
- Diagnostic Imaging – Stark and Fraud and Abuse Laws Affecting Diagnostic Imaging Facilities
Lisa Ohrin, Esq. and Andrew B. Wachler, Esq.
- ACR Economics & Legislative Report (Repeated on Tuesday)
Ted Burnes, MPA and Maurine S. Dennis, MPH, MBA
- Basic Benchmarking: What New Managers Need to Know
Susan Cox, CPA
2:30 pm – 3:15 pm
Break in the Exhibit Hall
3:15 pm – 4:15 pm
ROUNDTABLE SESSIONS
- Data
- Federal Affairs/Advocacy
- Imaging Center
- Hospital Based Practices
- New Manager Roundtable: HIPAA/Compliance
4:15 pm – 4:30 pm
Passing Break
4:30 pm – 5:30 pm
CONCURRENT SESSIONS
- Point-Counterpoint: Payor Relations and Practice Profitability: An Oxymoron?
Rosemary Broderick, FACHE, Robert E. Gontarek and Ron Howrigon
- Nationwide Radiology - What Will it Take to Build a 1000 Radiologist Group Practice?
Gregory Q. Hill, JD, Mark Jensen, CPA, MBA, and Joseph P. White, CPA, MBA, CMPE
- Diagnostic Imaging – A Comprehensive Approach: Anti-Markup Payment Limitations, IDTF Rules and Their Interplay with Stark and Fraud and Abuse Laws
Lisa Ohrin, Esq. and Andrew B. Wachler, Esq.
- Toxic Behaviors and Incivility in Healthcare: Research Indications
Elizabeth Holloway, PhD and Mitchell Kusy, PhD
5:30 pm – 6:30 pm
Networking Reception in the Exhibit Hall
Tuesday, May 25, 2010
8:00 am – 8:30 am
RBMA Morning Café
8:15 am – 9:15 am
(FOR EXHIBITORS ONLY)
Exhibitor Appreciation Breakfast
8:30 am – 9:30 am
CONCURRENT SESSIONS
- Buy In and Buy Out Methods for Radiology Groups and Related Entities
Joseph P. White, CPA, MBA, CMPE
- To Be Par or Non-Par, That is the Question: A Guide to Deciding Whether or Not to Participate with a Managed Care Plan
Ron Howrigon
- Building Successful Radiologist-Administrator Relationships: Advice from the Real World
Sean Bryant, MD, Philip Carmody, MD, Patricia Kroken, FACMPE, CRA and Kip McMillan
- Toxic Behaviors and Incivility in Healthcare: Practice Indications
Elizabeth Holloway, PhD and Mitchell Kusy, PhD
9:30 am – 10:15 am
Break in the Exhibit Hall
10:15 am – 12:00 pm
GENERAL SESSION
Re-Engineering Radiology in an Electronic and Flattened World: Radiologist as Value Innovator sponsored by 
Paul Chang, MD
12:00 pm – 1:15 pm
Lunch in the Exhibit Hall
1:15 pm – 2:15 pm
ROUNDTABLE SESSIONS
- Hospital Based Practices
- Billing Services
- Imaging Centers
- Toxic Behaviors
- Teleradiology
2:15 pm – 3:00 pm
Break in the Exhibit Hall
3:00 pm – 4:00 pm
CONCURRENT SESSIONS
- Efficiently Dealing with Self Pay, Higher Deductibles and Health Savings Accounts
T. Scott Law, CPA and Taylor Moorehead
- Billing 101: What New Managers Need to Know
Christie James, MS
- Minimizing the Impact of Rising Unemployment on Your Payor Mix and Self Pay Collections
Jeannette Gontarek, MBA and Greg Killinger
- ACR Economics & Legislative Report (Repeat of Monday session)
Ted Burnes, MPA and Maurine S. Dennis, MPH, MBA
7:00 pm – 10:00 pm (buses depart hotel at 6:30 pm)
RBMA Special Event: Murder Speaks Easy at the Warehouse*
Wednesday, May 26, 2010
8:00 am – 8:30 am
RBMA Morning Café
8:30 am – 9:30 am
GENERAL SESSION
Changing Times: How Healthcare Reform Will Impact Medical Imaging
Robert Maier, BS, CPA
9:30 am – 9:45 am
Passing Break
9:45 am – 10:45 am
CONCURRENT SESSIONS
- Radiology Practice Planning and Trend Analysis Key to Economic Success
Greg Killinger
- Denials Management: A Case Study
Patricia Kroken, FACMPE, CRA and Jennifer Kroken, MBA
- Project Management for the New Manager – Your GPS for Success
Laura Martin Davis, CNMT, MBA
10:45 am – 11:00 am
Passing Break
11:00 am – 12:00 pm
CONCURRENT SESSIONS
- Radiology Resources for New Practice Managers
Lori Shore, BS, CPC, RCC
- Brave New World: Will Your Radiology Group Be Ready for RACs?
Edward R. Gaines, III, JD, CCP
- CMS Accreditation Requirements Under the Medicare Improvements for Patients and Providers Act (MIPPA)
Leonard Lucey, JD, LLM
*Separate fee required.
